Social media can make people more productive and flexible workers

A recent study by Warwick Business School found that social media is helping people become more productive and flexible workers.

The study found that employees with unfettered access to social media were able to collaborate with colleagues to accomplish tasks more efficiently. Social media tools like Twitter, Facebook, LinkedIn, Skype and Google+ also allowed workers to answer more customer queries, and more quickly.

Aside from these productivity gains, social media also helps ensure companies are digitally savvy enough to attract younger employees. This research suggests that rather than seeing social media as something negative that distracts workers, employers can benefit from embracing it as part of the changing workplace environment.

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Source: Bloomberg Business Week